It turns out Drake’s face didn’t appear on Toronto City Hall as part of an advertising campaign after all.
Universal Music Canada had tweeted photos Friday evening of the musician’s image and the name of his fifth album, Scorpion, projected onto one of the twin towers.
“Spotted: #Drake taking over #Toronto’s City Hall,” the company tweeted, asking people to name their favourite track from Scorpion.
At first, the move drew a cool reception from at least one person who works inside the building: downtown Toronto Councillor Joe Cressy.
“What is this? City hall is not and should not be a site for private advertising. It doesn’t matter if it’s Drake or not, this is not on,” Cressy tweeted.
But later Saturday, Cressy told the Star he’d learned the projection was part of a film shoot that had received a permit from the city’s film office.
“That makes sense to me. I’m all good with it,” he said.
Universal Music Canada didn’t immediately return the Star’s request for comment Saturday.